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He helps organisations improve their business performance, use data more intelligently, and understand the implications of new technologies such as artificial intelligence, big data, blockchains, and the Internet of Things.Linked In has ranked Bernard as one of the world’s top 5 business influencers.Also feel free to connect with me via Twitter, Facebook, Instagram, Slideshare or You Tube.About Bernard Marr Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a strategic business & technology advisor to governments and companies.And the bot’s personality can be a vital component of that.
If your ideal customer is a millennial male who loves tech gadgets, the personality of your bot shouldn't mimic the demographics of that millennial male's mom.They always want to receive the right response at the right time. There's nothing more frustrating—in a human or bot interaction—when all you get in response is the same circuitous replies.5.Humor and wit Use humor and wit thoughtfully during interactions. Ultimately, it’s an important extension of your brand and how you deliver stellar customer service. Signing off Another opportunity to insert personality into an interaction is in the way the bot closes out conversation.It can help deliver your brand experience, but if used inappropriately it can backfire.6. There’s more than the technology to consider when building out a chatbot.Be intentional about your bot’s personality so that it can produce the best results for your company. Here at Linked In and at Forbes I regularly write about management and technology trends.